Audience

Our target audience for our mystery murder  is 15-30 years olds. The reasons that we decided on this age range was because the graphic content in the film opening wouldn't be suitable for people under the age of 15 but also murder mystery isn't that popular with under 15 and the genre is more suited to people of an older age. The reason the target audience stops and 30 is because overall we felt that people over that age wouldn't really be interested in our film and we also felt that overall 15-30  was the best age range to promote the film. Our primary audience is teenagers because they help decision make. Whereas are secondary audience is early adults because they are the second most important consumer segment we'd like to target.